Jayanthi KamalaratnamAre you Obsessed with Creating Fancy Flow Charts?Every marketer today is obsessed with customer journeys.Feb 12, 2021Feb 12, 2021
Jayanthi KamalaratnamThe Importance of contact and response history in Campaign ManagementAs a marketer, you run hundreds of campaigns every month.Feb 12, 2021Feb 12, 2021
Jayanthi KamalaratnamDo you run Campaigns only on Outbound Channels?When we say campaign management, the two channels that immediately come to mind are email and SMS.Feb 12, 2021Feb 12, 2021
Jayanthi KamalaratnamMartech Management Done RightPicture this — you want a book and you log onto Amazon.com. The minute you search for Jane Eyre, Amazon gives you a list of other books…Feb 7, 2021Feb 7, 2021
Jayanthi KamalaratnamMartech and the Transformation of your MarketingMartech tools help you run your marketing efficiently. There are many different types of tools in the market today, and leveraging the…Jan 30, 2021Jan 30, 2021
Jayanthi KamalaratnamKilling it on Social MediaWhy must you have a killer social media strategy?Jan 29, 2021Jan 29, 2021
